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Service. Digital Marketing

Digital Marketing Agency Dubai.

Digital Marketing

Digital media is all around us and we help you amplify yours.

Digital Marketing Strategies.

Digital marketing services have changed how we talk to our consumers, and companies need to build strategies that work in synchrony with their everyday operations. No longer are we talking to just demographics, we need to speak to people who have real affinities to your product and your business. As one of Dubai’s leading digital agencies, Prototype offers a complete digital marketing solution, from strategic implementations to content marketing that drives your business online.

Free download: Marketing Budget Template

Digital marketing solutions that work.

A full service offering.

Our team works with you to take the complexity out of digital marketing by creating stories that are worth sharing and fully tailored to your target audiences and the platforms on which they consume content. We do this using a unique combination of online marketing tools such as: audience analysis, persona development, social media and community management, inbound marketing, performance advertising, lead nurturing, search marketing and more.

A full service offering.

Clients.

  • Aramex
  • Aseel Finance
  • Hugo Boss
  • Commercial Bank of Dubai
  • Dubai Airports
  • Dubai Financial Market
  • du
  • The Entertainer
  • Guess
  • MBC
  • Microsoft
  • Oman Insurance Company
  • Standard Chartered
  • STC
  • Volkswagen
  • FBN
  • Emirates
Design and technology.

Design and technology.

Our creative team is provided with the freedom to unleash their talent when working with the regions most reputable brands.

Walid Elias,<br>Digital Marketing Manager
arrow Further to our 2016 digital agency selections, we gave Prototype the responsibility to handle our website, social media strategy and engaged with them across all our products and channels, from product launch to maintenance. After ongoing reporting, daily morning productive calls and optimization followed by a series of successes, our relationship turned into a partnership.
Inbound Marketing.
Inbound Marketing works to nurture leads through the sales funnel and get you the conversions you want through a combination of search engine optimisation, lead capture and automated email workflows.

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Social Media Marketing.
Our social media offering goes way beyond Facebook and Twitter, that’s why we setup an online marketing suite that will boost any company's digital presence. We don’t run social campaigns for the sake of running them, instead, we delve deeper into your corporate goals and translate them into content that is valuable for your end user.

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Strategic Content Marketing.
Using content to drive your digital strategy is no longer an afterthought to your overall digital marketing efforts now that more consumers are looking online to research brands and products. Don’t fall behind - be what people want to share.

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Search Marketing.
Using content to drive your digital strategy is no longer an afterthought to your overall digital marketing efforts now that more consumers are looking online to research brands and products.

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Work samples.

Good to read.

5 Digital Trends Dominating in Digital Marketing for 2017
5 Digital Trends Dominating in Digital Marketing for 2017

In the fast-paced world of social media, new platforms, apps, tricks and techniques to reach your target audience seem to pop up on a near-daily basis. Digital marketing takes planning, time and perseverance. You need to be consistent to reap the rewards, but if you’re spending your time in the wrong place then your whole marketing strategy stands to suffer. As a busy entrepreneur, it can be hard to know which new platform or marketing strategy is simply a gimmick, and which will be worth its weight in gold. In this article, we look at the top digital trends which are set to dominate and affect digital and social media marketing in 2017 and beyond.

Why You Must Use Social Media Marketing
Why You Must Use Social Media Marketing

Since the advent of the internet, marketing strategy for business has been changing and evolving at a massive rate. In the past five plus years, social media use has skyrocketed, changing the way consumers buying behaviour forever. As a savvy business owner, it’s vital you tap into this and use social media marketing if you are to grow –it could be the difference between sinking and swimming. Social media is used prolifically by businesses to market products, promote brands, improve customer engagement and foster new relationships.

Noticed how video has blown up on Facebook? Don’t get left behind! 10 Ways to Include Video in Your Marketing Strategy
Noticed how video has blown up on Facebook? Don’t get left behind! 10 Ways to Include Video in Your Marketing Strategy

Video marketing is the talk of the town in digital marketing right now and rightly so. An effective video strategy has proven to drive higher engagement rates on social media, higher conversions rates in ecommerce and increased brand awareness online via YouTube video ads. Brand advertisers used to turn to TV advertising first when aiming to reach their target audience, however, Google has reported that by 2025, half of viewers under the age of 32 will not subscribe to a paid TV service. 6 out of 10 people prefer online video compared to live TV and the platform they turn to the most is YouTube, where the time spent on the platform increased by 74% in 2015. Needless to say, the opportunities in video are growing, and if you aren’t already considering a video marketing strategy for your business, now is the time to start.

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