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Corporate Website. Savola

New website for Savola.

New UX/UI Initiative for Savola Group

New UX/UI Initiative for Savola Group

Crafting an effective communication platform

As part of their new branding effort lead by Landor, Savola wanted also to renew their digital presence and apply their new branding strategy to a new web design.

The Savola website was not only updated with a new brand, but re-engineered from the ground with a new site architecture, content and imagery.

Crafting an effective communication platform
Crafting an effective communication platform

Project background

Savola Group had a complete revamp of their brand and it was Prototype’s task to work closely with the client and the brand team at Landor to redesign their digital experience. We followed our distinct UX design process to reinvent their entire digital presence. As part of the exercise we created a digital brand guide to maintain consistency in the long term.

After the design stage, we were tasked to implement their web channel end-to-end. Starting with solution design, best in market CMS selection, system architecture, analysis and development.

Project background
Project background

Design principles

The final design was crafted through a combination of applying UX patterns, content production and strong digital branding.

Design principles
Design principles

Project stages: from sketch to final product

When designing the perfect digital experience we have to follow a set of steps that ensure the outcome is delivering the best results for the client, but also the target audience. The steps we have taken include:

  • Requirement gathering and audit
  • Creative (UX then UI)
  • Technical analysis
  • Content production
  • Development
  • Content population
  • Quality Assurance
  • Deployment and release

Project stages: from sketch to final product
Project stages: from sketch to final product

The solution.

From analysis to solution design to final product.

35%
  • SERP.
  • Uplift in organic SEO.
2x
  • Traffic.
  • Increase in website traffic.

Technical info.

Content Management and Cloud.
The solution was built using Sitefinity CMS latest edition and Microsoft Azure for hosting (PAAS for application, CDN for assets, special storage for daily backups).
Real-time stock market.
Included integration with third-party tools for shareholder information, market information, real-time stock market integration with Tadawul.sa to get company information, generate widgets, interactive charts and timelines as part of the corporate website.

Experience it live!

See online
  1. 1. Name
  2. 2. Email
  3. 3. Phone number
  4. 4. Company
  5. 5. Company website
  6. 6. Message